SHRM09 Wrap Up… The SHRM’s Recovery + Rebuild – Yes We Can?

So imagine this – day two of the SHRM09 conference and I’m having lunch with my FOT pals. You know, we’re sitting around and shooting the breeze, making fun of the HR people who would walk by us… and then Kris mentions how he remembered seeing the images of very place we were sitting post Hurricane Katrina lined with rows and rows of cots. Thousands of displaced New Orleans residents. The chaos and disruption. Nice lunch time topic, right? But to be real for a minute… it kind of made me pause, giving me a bit of a reality check about where we were sitting because in all honesty, I had forgotten just what the New Orleans Convention Center served as four years ago.

Remember the Hurricane Katrina aftermath? Up to 20,000 displaced residents called the conventionSHRMLOGOPuzzle center home while rescue efforts were underway. 20,000 people. And there we were, thousands of HR pros gathered together to do some learning and networking at SHRM09 in the very same place where people were huddled in masses because they’d been displaced by Katrina. Is it just me, or is there something about the whole situation that makes you pause?

SHRM doing the conference in New Orleans isn’t just a coincidence. It’s a concerted decision made to help revitalize a city which still hasn’t fully recovered. As much as I have criticized SHRM in the past (here, here and here), I do give the organization its props for this move because when you have 10,000 or so people descend upon the city for anywhere between three and seven days? That’s a lot of money going into the pockets of New Orleans and its residents. Then you also have volunteer activities SHRM has lined up for conference attendees to help revitalize housing in New Orleans. 60+ attendees participated each day in the volunteer activities because cynical as we may be, HR people at the end of the day are actually nice and want to make a difference.

The work to revitalize New Orleans is ongoing, four years later. On my flight into town for the conference, this was amplified for me as I had the fortune of sitting next to Obama’s appointee for Gulf Coast rebuilding efforts and in the rows around us were staffers for Senator Landrieu from Louisiana who were also doing recovery related work. I got to talking with my airplane passengers and of course they asked why I was heading to New Orleans… and for them, the idea of 10,000 or so professionals congregating in New Orleans for a conference – in June/July? It was amazing because let’s face it – it’s muggy, it’s uncomfortable, it isn’t glamorous by any means. But the contribution it makes to a city like New Orleans? It’s big. And for that… I have to applaud SHRM.

When I reflect about the state of SHRM, in some ways, I kind of feel like it’s almost as if SHRM is experiencing a rebirth and recovery of its own as well. A new CEO at the helm, a more visible and influential COO driving a lot of new initiatives to bring SHRM into modernity (or some semblance of it)… but as we are seeing with New Orleans, recovery doesn’t happen over night. You need some dedicated people in place – idealists who are in it because they really believe in the cause. And that’s what I’m seeing with SHRM and this conference in particular – dedicated (and very gracious) hosts, volunteers and staff members, and equally if not even more dedicated members/attendees. No doubt that there’s still work to do… but when you see the state of affairs up close and personal, your perspective changes just slightly. And shocking as it may sound, I’m a little more optimistic about the rebuild and recovery than I have been in the past.

FOT Background Check

Jessica Lee
Jessica Lee is director of digital talent strategy for Marriott International. In this newly minted role, she leads their talent related digital and social media efforts for the Marriott International family of brands... which means she blogs, tweets and plays on Facebook all day. Kind of. In what she'll quickly tell you is her dream job, JLee is working to differentiate and position Marriott to most effectively optimize innovative technologies to address the brand's business needs in the talent space.  Check out the baseline of what Marriott has done on Facebook, or in this profile via Fortune Magazine in which they are called out as a social media star. Pretty freaking cool what they've done already... and she'll work to take it even further to the next level. Don't be fooled by that fancy pants digital stuff though, she's still an everyday HR gal in the trenches at the core. SPHR certified, a decade or so into trench HR life... she can whip up a corrective action plan or source for your purple squirrel in a heartbeat. Talk to Jessica via EmailLinkedInTwitter or Facebook... See Jessica's riffs and rants on Fistful of Talent here...

One Comment

  1. Puf says:

    My fingers are crossed that you are right about SHRM. You are right, I do find it shocking that they may improve. My disdain for SHRM is well documented, but I believe that change can occur, so I hope you are right.
    I will say though that it will have to be some pretty meaningful and sweeping change. For too long they have been they have acted like the Bushwoods of HR (sorry for the early Monday Caddyshack reference), not keeping pace with the world around them.
    If SHRM wants to be taken seriously job one will be screwing down their courage and leading from the front.

    Reply

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