VIDEO: Mike Hennessy Explains Why Investing in Recruitment Marketing Is Crucial

Welcome to Smashups, brought to you by the recruitment marketing pros at Smashfly! Each month, our host, Tim Sackett, will chat with a featured guest on ways you can better attract candidates and actually convert them into job applicants.

Novel thoughts, right?

This month on Smashups, Tim talks to Mike Hennessy, Founder & CEO of SmashFly Technologies. Mike breaks down the importance of recruitment marketing, where it falls in line with the rest of the talent acquisition process, and answers the age-old question: which came first, the employer brand or the recruitment marketing?

Click on the video above to get all the details!

(Subscribers, please click through for video.)

FOT Background Check

Tim Sackett
Tim Sackett SPHR, is the ultimate Mama’s Boy!  After 15+ years of successfully leading HR and Talent Acquisition departments for Fortune 500s and smaller technical firms, Tim took over running the contingent staffing firm HRU Technical Resources in Lansing, MI. Serving as the Executive Vice President, Tim runs the company his mother started over 30 years ago, and don’t tell Mom, but he thinks he does a better job at it than she did!  Check out his blog at www.timsackett.com. Because he's got A LOT to say, and FOT just isn't enough for him.

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