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Pink Mustaches & Employee Appreciation: Employment Branding Lessons From The Share Economy

In the ride-sharing economy, I’m a Lyft loyalist. I find the drivers to be polite, knowledgeable about my city and I really dig the glowing pink mustaches in their cars…. Get the Rest

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2016: The Year of Intentional [Recruitment] Marketing

I’m officially approaching fan girl status when it comes to the #ChooseATL campaign. Rather than me rehashing the details, you can read my blog post here and listen

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The Long Game: Recruitment Marketing Accountability

If you find yourself at a holiday party this season and your recruitment marketing friend busts out John Wanamaker’s famous quote, “Half of my advertising is wasted; I

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Don’t Post and Pray, Give Thanks Instead

Thanksgiving is just as much about gratitude as it is about tradition, football, and turkey. On a personal level, I am grateful my health, financial security, family and

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Peace Up, A-Town Down: Best-in-Class Talent Attraction Example from a Municipality

I – like most Atlanta residents – am a transplant to this great city; I moved here after graduating in 2008 (rough times) with my now husband to

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How To Leverage Human-Centered Design In Your Employment Brand Strategy

I learned the back-story on LinkedIn Pulse today from the leader of an Innovation Lab I’m participating in. I didn’t fact-check, so here’s my historically accurate version of

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Straight Outta Your Employees: The Power of User-Generated Content

Straight Outta Compton, the musical biopic about hip-hop group N.W.A,  opened two weeks ago to the tune of $60.2M in box office sales, steamrolling their initial $40M projections.

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Elevate Your Employment Brand with a Successful Employee Photo Shoot (Quick and Dirty Guide!)

Cell phones, GoPros and highly affordable digital cameras coupled with Instagram, Snap Chat and Vine provide anyone in charge of branding or communications quick and dirty access to

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3 FREE Tools: Recruit like a Marketer by Training Like a Marketer

If you’ve read it in a blog post once, you’ve seen it re-tweeted, re-shared and re-posted 1000x. Recruiting=marketing. Or to some degree, recruiters should adopt elements of marketing into

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Recruit like a Marketer: Brainstorming for Results (and Action!)

My brain is officially fried on brainstorming.  It’s just been one of those weeks and yes, I’m aware it’s only Wednesday. Please send Starbuck’s gift cards to hollanddombeck@gmail.com The