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2016: The Year of Intentional [Recruitment] Marketing

I’m officially approaching fan girl status when it comes to the #ChooseATL campaign. Rather than me rehashing the details, you can read my blog post here and listen to the… Get the Rest

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The Post and Pray Podcast: To Land Top Talent, You’ve Got To Tell The Story. #ChooseATL

The word "choice" plays an active role in today's guest's mission to attract top talent to the Atlanta area. Aptly named ChooseATL, the organization's Vice-President, Kate Atwood, capitalizes

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The Long Game: Recruitment Marketing Accountability

If you find yourself at a holiday party this season and your recruitment marketing friend busts out John Wanamaker’s famous quote, “Half of my advertising is wasted; I

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Don’t Post and Pray, Give Thanks Instead

Thanksgiving is just as much about gratitude as it is about tradition, football, and turkey. On a personal level, I am grateful my health, financial security, family and

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Peace Up, A-Town Down: Best-in-Class Talent Attraction Example from a Municipality

I – like most Atlanta residents – am a transplant to this great city; I moved here after graduating in 2008 (rough times) with my now husband to

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The Post and Pray Podcast: Recruit Like a Marketer

On this episode of The Post and Pray Podcast, host Holland Dombeck talks to Katrina Kibben, Director of Marketing at RecruitingDaily.com, on a topic we love to talk

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How To Leverage Human-Centered Design In Your Employment Brand Strategy

I learned the back-story on LinkedIn Pulse today from the leader of an Innovation Lab I’m participating in. I didn’t fact-check, so here’s my historically accurate version of

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The Post and Pray Podcast: The Fear Factor – Moving Past Anxiety in Social Recruiting

Paralyzed by fear? Avoiding the inevitable? STILL posting and... praying?! C'mon. It's 2015. But... some of us are still tossing up a hail Mary when it comes to a recruiting

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Straight Outta Your Employees: The Power of User-Generated Content

Straight Outta Compton, the musical biopic about hip-hop group N.W.A,  opened two weeks ago to the tune of $60.2M in box office sales, steamrolling their initial $40M projections.

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Elevate Your Employment Brand with a Successful Employee Photo Shoot (Quick and Dirty Guide!)

Cell phones, GoPros and highly affordable digital cameras coupled with Instagram, Snap Chat and Vine provide anyone in charge of branding or communications quick and dirty access to