Recruit Like a Marketer: Outsource Your Job Descriptions

Holland Dombeck McCue Holland Dombeck, HR, Recruiting

After my last post on A/B testing your JDs, Tim Gummer at Recruiting Associates challenged my suggestion. And rightfully so. Because when it comes down to it, ain’t nobody got time for that. From Tim: I came across the following blog post Recruit like a Marketer [AB Test Your Job Descriptions] and thought it was an interesting idea. Then I wondered, what …

FOT List: The Top 5 Recruiters Who Are Great Marketers

Kris Dunn HR & Marketing, Kris Dunn, Recruiting, Webinar, Working With Recruiters

Everybody loves lists.  Tim Sackett hates them.  But now that he’s on them, he hates them less. We’ve got a webinar tomorrow at FOT called “The Recruiter Makeover: 7 Ways Recruiters Can Reinvent Themselves as Marketers” (click the link to join us).   The webinar is sponsored by our friends at Jobvite, and we’re going to be digging hard into all …

Recruit like a Marketer: A/B Test Your Job Descriptions

Holland Dombeck McCue Candidate Pool, Hiring Managers, Holland Dombeck, HR & Marketing, Recruiting

If you’ve read it in a blog post once, you’ve seen it re-tweeted, re-shared and re-posted 1000x. Recruiting=marketing. Or to some degree, recruiters should adopt elements of marketing into their strategy for continued success. But any marketer will tell you, all that glitters isn’t gold. While it’s easy to want to do the fun, shiny and WOW factor things, most …