Is Sending a Paper Thank You Note Desperate? The New Norms for Evaluating Job Candidates.

Guest: Rachel Bitte candidate experience, Communication, Culture, Email, HR, Innovation, Interviewing, Rachel Bitte, Recruiting, Social Media, Talent Acquisition 1 Comment

When it comes to how recruiters are evaluating candidates, the rules of the game are rapidly changing. Job interviews are becoming more intense, challenging candidates in new ways to eliminate canned responses – not to mention etiquette that was once commonplace for decades is no longer the norm. For most industries cover letters are now a waste of everyone’s time, …

Conversational Marketing is Influencing a New Brand of Recruiting

Guest: Rachel Bitte Rachel Bitte, Recruiting, Social Recruiting

Every time there’s an innovation in the world of marketing, you can bet that not long after we’ll see the recruiting space follow. Over the last decade, it’s become clear with trends such as social recruiting, recruitment marketing and the recruiting funnel that marketing is a leading indicator for what’s to come in talent acquisition. So, that begs the question, …

To Be A Better HR Person – Get Off Social Media

Paul Hebert Communication, Good HR, HR, HR Tech, Paul Hebert, The HR Profession

I’ve been having a crisis of faith lately related to social media. It started with my Facebook account about a year ago and then about 6 or 8 months ago I deactivated my account. I’m still too chicken to actually delete it – I have family that I “may” want to stay in touch with in the future and I …

WEBINAR: How to Make Social Media Buys for Recruiting – The Talent Acquisition/HR Leader’s Guide

Kris Dunn HR & Marketing, Jobvite, Kris Dunn, Recruitment Marketing, Social Media, Social Media and Talent, Social Networking, Webinar

Posting jobs on social media is the minimum — and in today’s competitive recruiting world the minimum isn’t enough. That’s why we here at FOT put together a webinar comparing, contrasting, and ranking the top social media platforms for recruitment marketing advertising. We cut through the noise and help you make smart recruiting decisions with your recruitment marketing budget related …

The *Real* Way You Make Your Employer Brand Come To Life On Social Media

Kate Weimer Kate Weimer, Social Media

Your social media checklist for your employer brand might look something a little like this: Careers-focused channels created? Check. Posting regularly? Check. Growing your audience? Check. While those items alone ensure a robust social media plan, there’s one big item that’s missing in order for your employer brand to truly come alive on social media: community management. What community management …

Five Different Types of Posts You Can Make to Build Your Employer Brand on Instagram

Kate Weimer Employment Branding and Culture, Kate Weimer, Social Media

When building your employer brand on social media, giving candidates the opportunity to press their noses to the proverbial glass of your company windows is invaluable. That’s where Instagram comes in. No platform makes it easier to really show what life is like at your company—and, as any good brand expert knows, showing is better than telling. Even if you’re already …

3 Things Glassdoor Taught Me

John Whitaker John Whitaker, Social Media

About a year ago, I started to manage our corporate Glassdoor account. Seemed like the perfect responsibility for me to assume; I lead our Talent Acquisition department, I love to write, and my 17 years as a married man has accustomed me to baseless criticism. I kid, I kid. But yes, I took the wheel as the official Glassdoor voice …

Is Your Investment in Social Recognition Solving a Problem or Creating One?

Paul Hebert Communication, Employee Engagement, Engagement and Satisfaction, HR, HR Tech, Paul Hebert

All the world’s agog over “social recognition.” For those of you in Washington, DC “social recognition” is the act of surfacing recognition in a company through the use of an intranet portal or social stream, much like Facebook, with “likes”, comments, and “way to go Kevin” notations. The goal is to provide increased visibility into all the various recognition events …

recruiter content

The Four Types of Content Recruiters Should Be Sharing To Build Their Personal Brands

Kate Weimer Kate Weimer, Personal Brand

Recruiting is a busy gig. There’s a lot going on everyday—from intake calls, to phone screens, to offers, not to mention all the note taking and documenting in between. With goals to think about and reqs to fill, who has time for building a personal brand by posting to social media? Well, actually, you do! The fact of the matter is, not only …