Tim Sackett talks Surge Pay

Tim Sackett Tim Sackett, Worldwide FOT

My friend Laurie Ruettiman wrote about Uber’s Surge pricing recently.  You know, when Uber basically is super busy, so to advantage of this time, they up their prices to meet demand. Do you really want a ride?  Okay, that will be twice the amount as normal!  It’s basic economics of supply and demand.  No one really seems to mind all that much, people get it.  There are more people who need rides than their are rides available.  I’ve got more money than you, I really want a ride! Welcome to America.

Someone commented on her post about companies doing this with wages.  It was tongue in cheek, but I wonder…

Think of those times when ‘Surge Pay’ would really be welcomed!  Like the last time you were at the DMV and had to wait 3 hours to get your license renewed and you watched the state employees seem get slower and slower as the line grew longer and longer.

Read the whole post over at The Tim Sackett Project (an FOT contributor blog).