Laurie Ruettimann talks Conversations About Employer Branding

Laurie Ruettimann Laurie Ruettimann, Worldwide FOT

Not too long ago, I found myself in the restroom at one of the best companies to work for in America. When I went to wipe myself, the toilet paper disintegrated on my skin.

It’s one of the greatest places to work in America, and they give their employees one-ply toilet paper. I still can’t get my mind around that. But what am I going to do? Complain to HR? Not every problem is mine to solve.

It’s not like those jokers in HR seemed concerned about the bathrooms during a morning session onemployer branding, either. In fact, they were moaning about “the lack of spend” on external branding initiatives.

Only a hero would have said, “Hold up. You know what would help your recruiting efforts? Higher quality TP.”

(I’m no hero.)

Read the whole post over at Laurie Ruettimann (an FOT contributor blog). 

Laurie Ruettimann

Laurie Ruettimann is a former HR leader and an influential speaker, writer and marketing advisor. Her work has appeared in many mainstream print publications and major news media outlets. You can find her on twitter at @Lruettimann.