Kris Dunn explains Why You Can’t Get Your Head Around Glassdoor in One Number: 3.2

Kris Dunn Worldwide FOT

I’m traveling to San Francisco today getting ready to host the live stream of the Glassdoor Summit on Friday – you can sign up for free access to the live stream here.  That live stream will feature me and Tim Sackett wearing green jackets like we’re at the Masters and providing color commentary of the proceedings and doing interviews with speakers, attendees and hangers-on alike.

I did a webinar last week on how Smart HR pros are realizing that they have to be “in the game” regarding company reputation sites like Glassdoor.  The main premise, which I still think is correct, is that HR pros are conditioned to hate sites like Glassdoor – because they associate them with the ranting, recently fired employee that’s just taking brutal pot shots at their company.

But Glassdoor has grown up, and your employees are now used to rating everything in their lives asconsumers – Amazon, Yelp, TripAdvisor, Hotwire – just to name a few.

Read the whole post over at Kris Dunn’s The HR Capitalist (an FOT contributor blog).