Matt Charney says: No Can Write? No Problem. This is Marketing!

Matt Charney Worldwide FOT

While there are a lot of great software products out there for the HR professional of today, who is as important to business in our rapidly changing times as were the trusty smithies or habadashers of yesteryear. But there are only 8 hours in a workday. You’ve got a limited budget, and even more limited time. 9-5 is hard time, sometimes. But that’s why God invented whiskey!

Your wretched existence, of course, makes you the ideal mark for a bunch of B2B blog posts, social media updates and content marketing talking about how much time and effort their products save you, so you can do important things like read more B2B blog posts about HR and recruiting software you don’t really need.

Check out the rest at Matt Charney’s blog (an FOT contributor blog).