Tim Sackett talks T3 – Pimp My Job Descriptions

Tim Sackett Tim Sackett, Worldwide FOT

I think there is one thing we all still agree on, most job descriptions flat out suck! This leads to a conversation around job descriptions versus job postings. HR pros will say job descriptions are boring because a job description is a legal document. That can be debated, but it’s why most job descriptions are boring and awful and don’t work in attracting candidates!

This is how most technology is developed. Something sucks and a technologist believes they can build a better mouse trap.

Right now most boring job descriptions are ‘jazzed’ up by outside marketing and design firms that charge you a ton and basically give you either a branded template that looks the same for all job descriptions. This is similar to dropping a SmartCar engine into a Porsche. It looks great, but its still crap on the inside!

The other thing they do is basically take your job description and totally build a microsite for that position. It looks like it’s own mini-website. This is ideal but usually very expensive. Many of the new Recruitment Marketing technologies are now doing this for a fraction of the cost.

Then along comes two new technologies that basically take your boring, stale job descriptions and make them exciting and fresh for a really low cost!

These two companies are GoSizzle.io and ViziRecruiter. I’m not writing them up separately because they virtually do the exact same thing for the a very similar price. You send them your lame job description and they give you back a landing page that is fully branded, interactive and professionally designed. For pennies on the dollar that you would spend working with a big design firm to do the exact same thing.

Read the whole post over at The Tim Sackett Project (an FOT contributor blog).