That Company Has 3 Types of Workers.

Ben Martinez Ben Martinez, Business Development, Employee Coaching, Employee Development, HR, Performance, Recruiting, Retention, Talent Acquisition, Talent Strategy, Training and Development 1 Comment

People are wired to work and make things happen. You may or may not like your job, but you are there to achieve things for your company. That is why you should hire more people who actually love their work.

There are three types of workers.

  1. The “job” worker. This is the person who hates Mondays, lives for the weekends, and brings donuts in on Friday. They are always looking to escape work and haven’t taken a deep look within to explore why they do what they do. There is no love in their work, it’s just a job.
  2. The “career” worker. They want career status. VP of X, Chief XYZ Officer, and so on. They compete with others (often in their own company) for better titles, higher pay, and attention from the boss or board.
  3. The “mission” worker. They are on a mission to change something. They want to change the industry, and the world, all while adding value. They will do what it takes to get the job done, and they love their work. They don’t care what their title is, they care about making things happen.

I have seen all three personas.

When I am talking with candidates, I want to see what gets them out of bed in the morning. Is it a job? A career? A mission to make something happen?

When I find the “mission” worker, it’s like a sip of excellent black coffee, while the “job” worker is like the stale cup of office coffee that has been sitting in the coffee pot for too long. Yes, stale coffee is technically coffee, but there is no love in the taste of it.

The mission worker cares more about work and life than anyone else, but it also means they are not looking to make a move anytime soon. They are hard to find and even harder to recruit.

That is why you, the hiring manager, will need to show them the difference they can make at your company and what things they can make happen.

Work is more than watching the clock, climbing the career ladder, or collecting stock options with your next promotion. Find more people who love making things happen and offer them work that will let them make things happen.

Ben Martinez

Ben Martinez – family guy, coffee critic, planker, and HR & Recruiting journeyman. He has successfully worked in HR leadership roles around the US and Mexico for Fortune 500 companies (Pepsi, Honeywell, and Energizer). Most recently he was the VP of People & Culture for HireVue, where he hired 400+ people in almost five years using video, social media, and created the employment brand, VueNation in partnership with HireVue.

Ben now runs his own consulting company, Ramp Talent, where they ramp recruiting and HR for startups. From recruiting ready-to-go talent to implementing ongoing best practices to preventing legal headaches, we build the first HR and recruiting systems for fast-growing startups.

PS – coffee is for closers – Ben founded an e-commerce subscription coffee company focused on re-imagining coffee in the workplace and home – Sumato Coffee Co. They only roast your beans within 48 hours of your order.

Ben lives in the SLC, Utah area.

Comments 1

  1. Ben,

    I wanted to respond for a couple reasons, but my main reason is I’ve read articles like this 100 times throughout the course of my career. Most recently, they’ve really started to make me cringe.

    I put myself at the desk of a young recruiter, starting his or her first job out of college. They are tasked with helping staff a call center of 200 in some small TN town. The company doesn’t matter, call centers are call centers. Said recruiter stumbles across this article (or one similar), and determines they must go out and find 200 hundred candidates that are in love with working a phone 8 hours a day, love dealing with irate customers, love getting yelled at, all for $12/hr. You see what I’m getting at…

    In short, I think articles like these just provide poor advice. And in general, they just aren’t fair or accurate on the larger scale.

    “The mission worker cares more about work and life than anyone else”

    Come on Ben, this is just not true. I think it’s unfair to say, and in poor judgement to advise recruiters to work with this mindset.

    A single parent with 2 kids, needing to work 40 hours a week and get off a 4:30pm sharp; he/she can be just as effective at her job as a candidate claiming to be on a ‘mission’. Will he or she enjoy it more if they love it, sure…maybe. But should a recruiter disregard every candidate that can prove he/she can be productive and reliable, just because he/she doesn’t show the appropriate amount of love for their job?

    Does he/she care about life less? Really?

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