I talk a lot about Facebook and the seemingly infinite uses it has for those looking to up their recruitment marketing strategy. The Facebook Pixel is no different from my other endorsements—in fact, it might be the best tools that Facebook offers. One of the clients I work with is all-in on Facebook advertising as part of their recruitment marketing strategy. In fact, the …
What Are Trolls? Internet trolls are an abundant and unfortunate byproduct of the internet’s unlimited amounts of communication and anonymity. In the early days of the internet, trolls were limited to message boards and the term was saved for users who had anonymous profile images and usernames that went around causing trouble for the sake of it. As the internet has evolved since those early days, …
Too many times a brand that is new to social media pulls the old “post and dash.” Essentially, they load up their social schedulers or organically post throughout the day and then go hands off once their posts are up. I guess the “social” part of social media got lost on them. Yep, believe it or not, social media is …
This one’s for all you trying to bust into the social media recruitment marketing scene… I am what I would call a social media purist. When it comes to posting on social media, I always prefer to do it natively, meaning within each separate social media that I’m posting on. This preference is a mixture of the way I was “raised” …
A few weeks ago, Google laid down the law on coding camps and hacker schools, saying that they were not producing candidates who were up to their company’s standards. But is this a belief that should be held across the board? In this episode of The New School Podcast, brought to you by Udacity, host Tim Sackett and his guest …
A.I. These two letters have been causing quite a stir in the recruiting space over the last 6 months or so. Every day as I look through my news I see at least one or two articles discussing artificial intelligence in recruiting—how it’s going be the next big “thing” in recruiting, how it’s going to change recruiting, how it’s not …
The LinkedIn Disease: a plague that is running rampant among new recruiters who are fresh on the job. Common symptoms include grabbing low hanging fruit from LinkedIn when sourcing and sending out 400 InMails, then getting excited when you receive single digit responses. What’s the cure? Going back to basics. On this episode of The New School Podcast, brought to …
Onboarding is an integral part to any new hire’s experience—for both the new hire and the organization. It’s important for the new hire, so as to ease them into the company and their role; and it’s equally important for the team they’re joining, so as to introduce them to the new hire and the new structure of the team with …
Most companies have a Talent Acquisition function. Guess what they don’t have? Effective training for recruiters. FOT insiders Kris Dunn and Tim Sackett jumped on a Google hangout with the good folks at Meridian Knowledge Solutions to talk about best practices in developing training for recruiters. Bringing to the table some great experience, the hangout crew discussed, among other things, the following: —How your training …
Take a look into the ever-changing world of talent acquisition through the eyes of an analyst… On this edition of The New School Podcast, brought to you by Udacity, our host Tim Sackett sits down with Madeline Laurano. Madeline is the cofounder of Aptitude Research, an analyst firm, and, as Tim describes her, “a goddess of talent acquisition.” Dive deep …
