Recruiting Technology Company You’ve Never Heard Of Releases Product You Don’t Care About

Matt Charney Audacious Ideas, FOT Reads, HR, HR Tech, HR Technology, in the news, Matt Charney

TALENT, OREGON – December 8, 2015 (WORTHLESS WIRE) — GenericTech, a leading provider of people empowerment solutions, announced today that the company is putting out a press release simply for the purposes of putting out a press release.   This revolutionary PR approach goes far beyond traditional content marketing to focus on an engaging user experience for any clients who …

Diverse Erection Careers (And Other Misfortunate Employer Brands).

Matt Charney Audacious Ideas, Employment Branding and Culture, FOT Reads, HR, Matt Charney

If you think you have a hard time overcoming stuff like negative Glassdoor reviews, compensation that’s not competitive with the market or some of the other challenges most commonly ascribed to employer branding initiatives, trust me, you have nothing to worry about—some recruiters out there have it way worse. Like the guy who has to do the hiring for Louisville, …

Candidate Experience Is Not A Product

Matt Charney Always Be Closing, Audacious Ideas, Candidate Pool, FOT Reads, HR Tech, HR Technology, Matt Charney

Fun fact: I own the trademark on the “slogan” (their term) candidate experience in the United States. I’m pretty sure that it’s unenforceable, but I’ve got the paperwork to prove that I at least paid the filing fee and was issued an e-mail confirming my registration was a success. Why did I pay $159 for the rights to intellectual property …