A New Concept In Assessments: Attraction

Katrina Kibben Assessments, Brand Ambassadors, Business Development, Candidate Pool, Conferences, Networking, Recruiting, Recruitment Marketing, Social Media 0 Comments

After joining my first big company, Monster.com, I was sent to my first big conference. As their social media ninja, they wanted me to know the most forward-thinking social strategies and sent me to learn from the big brands. I geeked out. I read all of the overviews and had my agenda planned days ahead of getting there. Not only …

Today’s Job Listings: They’re Silly, Pretentious, and Have Gone off the Deep End

John Hollon Candidate Pool, Compensation/Cash Money, Employment Branding and Culture, Job Boards, John Hollon, Recruiting, Recruitment Marketing, Talent Acquisition 2 Comments

I’ve seen a LOT of job listings over the last few years, so I shouldn’t be surprised at any of the preposterous skill requirements that some hiring managers seem to be looking for. But then I saw this one. I could hardly believe what was listed as the No. 1 required skill for a position as Advisor to the President …

Why I Am No Longer Saying “Culture”

Guest: Katie Augsburger Culture, Employee Communications, Employee Relations, HR, HR & Marketing, Leadership, Managing People, Recruitment Marketing, Retention 1 Comment

About 15 years ago, I was sitting at an office dinner party, and the company president was giving an emotional speech about the importance of company culture. The speech was inspiring, revolutionary, and confusing. Confusing because I was unsure what he meant by culture. Did he mean the behaviors he would like to see in the organization? The camaraderie and …

Get Ready for Gen Z – the Next Wave of Talent

Guest: Rachel Bitte Candidate Pool, Compensation/Cash Money, Digital Interviewing, Diversity, Generations, HR & Marketing, Recruitment Marketing, Social Recruiting, Talent Strategy, War for Talent, Workplace Flexibilty 1 Comment

Move over, millennials. There’s a new kid in town. Heralded as the most diverse, best-educated generation yet — it’s clear that the Generation Z population (those born after the mid-90s) is much more than simply the “little brother” as they start trickling into the workplace. By next year, Gen Z-ers are expected to make up one-fifth of the workforce. So, …

Job Descriptions Are the New Landing Page.

Guest: Rachel Bitte Candidate Pool, Influence, Innovation, job postings, Mobile, Mobile Recruiting, Rachel Bitte, Recruitment Marketing, Retention, Social Media and Talent, Social Networking, Talent Acquisition, Video

From the technology we use, to how we approach candidate engagement, so much around the recruiting and hiring process has evolved and improved over the years. But one thing sure hasn’t changed and–in today’s “candidate-driven” labor market–continues to stick out like a sore thumb. I’m talking about job descriptions. Most job ads are still dry, boring, and lack any semblance …

Your One-Size-Fits-All EVP Strategy Isn’t Fitting Anyone.

Katrina Kibben Employment Branding and Culture, HR & Marketing, Recruiting, Recruitment Marketing, Talent Acquisition, Talent Strategy

I’m going to say something a little unpopular, especially among the big agencies who want to charge you 6 figures for a one-liner: I don’t think most companies benefit from having an employer value proposition, or EVP. Don’t @ me. Before you throw any virtual tomatoes, hear me out. When I say employer brand, what do you think of? When …

Workers’ Job Hunting Habits in 2019, and What You Can Learn from Them

Guest: Rachel Bitte HR & Marketing, Negotiation, Rachel Bitte, Recruiting, Recruitment Marketing, Social Media and Talent, Social Recruiting, Talent Acquisition, Talent Strategy, War for Talent, Working With Recruiters

Last year, I wrote about how recruiting had finally reached the tipping point: forcing recruiters to treat candidates more like customers and get more creative to find and engage new talent through social media and text messaging. With the power to switch jobs more frequently, preemptively reject companies, and negotiate, or even turn down signed offers in lieu of better …

Before You Were Hired, There Was a Labelscar.

Ben Martinez Business Development, Communication, Culture, Hiring Managers, Leadership, Learning and Development, Offboarding, Organizational Development, Recruiting, Recruitment Marketing, Retention, Succession Planning, Talent Strategy, Working With Recruiters

Do you ever drive by a mall or old business and see a labelscar? You probably didn’t realize there was an actual term for what you saw. A labelscar is when a sign is taken off from a building, and the dust and fade marks still show in the shape of the old sign. Drive around many cities, and you …

Writing For The 8 Second Attention Span: Recruitment Marketing Toilet Talk

Katrina Kibben Communication, HR & Marketing, Mobile Recruiting, Recruitment Marketing, Science, Social Media, Social Media and Talent, Social Recruiting, Talent Acquisition, Talent Strategy

A few weeks ago in the airport bathroom, I overheard a conference call taking place in the stall next to me. Cringe. I hate that. Are you so important that you have to pee during the call? I get if you’re at home. You really need to go, so you put yourself on mute. But remember, I said I overheard …

Google for Jobs Is Incredible, but Your Jobs Aren’t on It!

Dawn Burke ATS, Dawn Burke, Google for Jobs, HR, Job Boards, job postings, Recruiting, Recruitment Marketing, Talent Acquisition, Talent Strategy

Remember that time someone threw an incredible party. A party people talked about for months. It was THE event that included people you knew, people you wanted to know, and that one special person you had a crush on for years. Of course you remember that party. Why? Because you weren’t invited. Later you find out you actually were invited, …