Below you'll find a list of all posts that have been categorized as “Recruitment Marketing”
Hey – it’s 2021. When’s the party getting started again? I kid, but not really. First, talent was slow to come back as the world recovered from COVID-19. Whether you believe that was a byproduct of government subsidies, fear of the workplace, childcare issues, or other factors, it’s clear that many formerly employed workers didn’t return to the workplace, at …
“OMG! Tim is so sexist!” Actually, I just give you the facts and data, you decide if it’s sexiest or not! I tend to think, with almost three decades of marriage under my belt that women, in my experience, tend to be way more selective than men. The women I know would say that’s a positive, not a negative! Also, …
When to write about, and leave out, benefits in your job posting.
If you’re still using stock photos on your career site, shame on you. There’s an easy and affordable option to overhaul your site photography now.
Every week in one meeting or another, I witnessed the systemic denigration of recruiting. If the issue was sales were not meeting their goals, it was recruiting’s fault. Customer satisfaction at an all-time low? Blame a recruiter. I believe a recruiter was once blamed for an intertropical convergence zone causing rain; and quite possibly global warming. Enough already! Despite being …
Two things have been consistent in my work career, particularly over the last 10 years. First, vendors love….they LOVE… low hanging fruit….especially if it’s fresh fruit (like new to the company fresh). I think they think “easy sell”. Just because someone’s new to the company, doesn’t mean they’re new to an industry. Second, Q4 is the time for renewals. Whatever you want …
Asking questions is not built into the psychology of our society, and it’s unfortunate really. I mean, you tell me. How many times have you asked your partner or child – “well, did you ask?” How many times was the answer “no”? Exactly. Social norms have made it weird to ask too many questions of a stranger. We’re all so …
If we, talent acquisition pros and leaders, are now to become ‘marketers’, or at least that is what we are led to believe by most experts in the TA field, creativity then becomes a very valuable skill. Doesn’t it? I mean let’s face it, the most skilled part of marketing has to be coming up with the creative ideas that …
After joining my first big company, Monster.com, I was sent to my first big conference. As their social media ninja, they wanted me to know the most forward-thinking social strategies and sent me to learn from the big brands. I geeked out. I read all of the overviews and had my agenda planned days ahead of getting there. Not only …
I’ve seen a LOT of job listings over the last few years, so I shouldn’t be surprised at any of the preposterous skill requirements that some hiring managers seem to be looking for. But then I saw this one. I could hardly believe what was listed as the No. 1 required skill for a position as Advisor to the President …
