Below you'll find a list of all posts that have been categorized as “Recruitment Marketing”
If you’re one of the many LinkedIn users who noticed an uptick in your post engagement over the last month, you’ll be happy to know that democracy is alive and well in America (and everywhere else you can access LinkedIn). In a recent blog post, the social networking and recruiting/marketing/now learning giant shared that they recently made updates to their …
Gather ‘round talent buffs and let me tell you a story – of a time not so long ago in a land not so far away. A little agency called The Bureau of Labor Statistics (you may have heard of them) released a report claiming that the unemployment rate dropped below 4% for the first time in 15 years. Did …
I’ve been listening to Beyoncé and Jay-Z longer than our youngest intern has been alive. There, I said it. It’s a serious fandom, too. If you can hear “99 Problems” without singing along, I don’t know if we can even be friends. Don’t forget all of the Destiny’s Child classics like “Say My Name” or Beyoncé’s first solo album. I …
Here’s a hiring trend we could live without – job candidates who are “ghosting” (aka, blowing off ) scheduled job interviews, or, failing to show up to work for new positions they had accepted. Last week, USA Today published a story that indicated that this new phenomenon was due to the strength of the job market and our near-record low unemployment. …
Okay, I get it, we don’t really want to ‘trick’ candidates into responding, but it’s critical to our success in recruiting that we get candidates to respond to our messages. It doesn’t matter if it’s email, phone messages, or text messages, we need a response! Now, some will say that you really only care about positive response rates, but I …
The first episode of Shark Tank aired in August of 2009 and I’ve been following it ever since – mostly in syndication and mostly wondering “why I didn’t think of that?” While I love when passionate entrepreneurs land a big deal, it pains me to watch when people have not done the homework and get chewed up and spit out …
I know what you’re thinking – “Another Recruiting and Marketing article.” I get it, we’re all aware of the relationship and similarities between Marketing and Recruiting. Most commonly, we hear about employer branding and how marketing can elevate those efforts. Well, that’s great, but we are ultimately judged on our ability to hire the right talent at the right time. …
Posting jobs on social media is the minimum — and in today’s competitive recruiting world the minimum isn’t enough. That’s why we here at FOT put together a webinar comparing, contrasting, and ranking the top social media platforms for recruitment marketing advertising. We cut through the noise and help you make smart recruiting decisions with your recruitment marketing budget related …
Account-based marketing, or ABM, is the buzzword in the B2B marketing world right now, largely due to its efficacy in driving ROI. Simply put, ABM is a one-to-one approach of targeting specific accounts with the greatest potential to impact the bottom line through personalized content, compared to broader-reaching inbound marketing, which generates leads en masse. To think about ABM in …
For the past two years, SmashFly has a been a great partner of Fistful of Talent, but I’m sad to say this will be the last sponsored SmashFly post. Smash (as I like to call them) won’t be renewing as an FOT sponsor for 2018 as they look to try some new avenues in marketing. That’s what great marketing does. …
