Below you'll find a list of all posts that have been categorized as “Recruitment Marketing”
Even though social media is where everyone in the marketing space (including recruitment marketing) loves to focus their attention these days, the more traditional email campaign is a long ways away from laying six feet under. In fact, you’d be foolish not to incorporate some type of email campaigning into your recruitment marketing strategy. Therefore, one of the must-haves for …
Gallup tells us nearly 50% of people will leave a job at some point in their career to get away from a bad manager. Bad managers turnover more talent than any other issue in your organization! If it wasn’t for bad managers, HR and TA would actually be an easy job! We also know that working for a great manager …
I talk a lot about Facebook and the seemingly infinite uses it has for those looking to up their recruitment marketing strategy. The Facebook Pixel is no different from my other endorsements—in fact, it might be the best tools that Facebook offers. One of the clients I work with is all-in on Facebook advertising as part of their recruitment marketing strategy. In fact, the …
I’m starting this post with an animated GIF below. Email subscribers need to click through to see it. Do that now if you need to, because this post is based off the visual, and it’s worth it. Watch the GIF as it loops over and over. It’s from 2014 in the NCAA Men’s Basketball Tournament, with Connecticut coach Kevin Ollie turning …
Welcome to SmashUps, brought to you by the recruitment marketing pros at Smashfly! Each month, our host, Tim Sackett, will chat with a featured guest on ways you can better attract candidates and actually convert them into job applicants. Novel thoughts, right? This month on SmashUps, Tim talks to Maren Hogan, Chief Marketing Brain at Red Branch Media, a marketing agency with industry niche …
Too many times a brand that is new to social media pulls the old “post and dash.” Essentially, they load up their social schedulers or organically post throughout the day and then go hands off once their posts are up. I guess the “social” part of social media got lost on them. Yep, believe it or not, social media is …
This one’s for all you trying to bust into the social media recruitment marketing scene… I am what I would call a social media purist. When it comes to posting on social media, I always prefer to do it natively, meaning within each separate social media that I’m posting on. This preference is a mixture of the way I was “raised” …
Welcome to SmashUps, brought to you by the recruitment marketing pros at Smashfly! Each month, our host, Tim Sackett, will chat with a featured guest on ways you can better attract candidates and actually convert them into job applicants. Novel thoughts, right? This month on SmashUps, Tim talks to Laurie Ruettimann—HR pro, blogger, and tech entrepreneur at GlitchPath—about the ‘F’ word…Failure. The problem is no one …
If we, talent acquisition pros and leaders, are now to become ‘marketers’, or at least that is what we are led to believe by most experts in the TA field, creativity then becomes a very valuable skill. Doesn’t it? I mean let’s face it, the most skilled part of marketing has to be coming up with the creative ideas that …
Welcome to SmashUps, brought to you by the recruitment marketing pros at Smashfly! Each month, our host, Tim Sackett, will chat with a featured guest on ways you can better attract candidates and actually convert them into job applicants. Novel thoughts, right? This month on SmashUps, Tim talks to Celinda Appleby, Global Digital and Social Media Manager for Talent Acquisition at Nike. Recruitment marketing is …
