Below you'll find a list of all posts that have been tagged as “Content Marketing”
Every Christmas, we sit around the house and go through the ritual of opening presents from my mom. My mother is an awesome lady, but like many of us, she has some quirks. One of them involves giving us repeat presents every year. Here is how it works: About eight years ago, my mom got one of us a nice …
A few months ago, a reader reached out to me with a big concern. She’s African American with a strong background in IT, and she felt that far too many corporate websites were getting it wrong. Here are excerpts from my conversation. “Too often, the verbiage and the culture seems very down (e.g., using black cool and cultural markers) and …
