Employer Branding: Hire a damn professional.

Holland Dombeck McCue Business Development, Don't Feed the Vendors, Employment Branding and Culture, Engagement and Satisfaction, Good HR, Holland Dombeck

A quick Google search on employment branding generates over 2.8M results that can more or less be lumped into three groups: HR pundits, thought leaders if you will, griping about the exhaustion of the topic. Blogs, whitepapers and landing pages from vendors and agencies trying to get a slice. Forums with questions from practitioners still really just not sure where …