WEBINAR: Top 10 Ways To Use Glassdoor For Good (Not Evil)

Kris Dunn Employee Engagement, Employee Relations, Good HR, HR, HR & Marketing, Influence, Recruiting, Webinar

Let’s face it. HR pros have a long history of being uncomfortable with sites like Glassdoor.com. After all, the only people that use Glassdoor.com and sites like it are disgruntled ex-employees that you fired, right? Wrong. It was wrong 5 years ago, and it’s horribly wrong today. Rather than view these types of sites as a threat, smart HR and Recruiting pros are learning how …

3 FREE Tools: Recruit like a Marketer by Training Like a Marketer

Holland Dombeck McCue Driving Productivity, Good HR, Holland Dombeck, HR, HR & Marketing, HR Tech, Innovation, Learning, Learning and Development, Recruiting

If you’ve read it in a blog post once, you’ve seen it re-tweeted, re-shared and re-posted 1000x. Recruiting=marketing. Or to some degree, recruiters should adopt elements of marketing into their strategy for continued success. One of the biggest differences between marketers and recruiters is the content we consume. In the recruiting space, we tend to get our knowledge about applying contemporary …

Think Like A Marketer: The LD Edition

Chelsea Rowe Business Development, Chelsea Rowe, Driving Productivity, Learning, Learning and Development

Let’s face it. So much of what we do in the HR/talent management space is marketing. Holland Dombeck McCue has drawn the parallels between recruiting and marketing like an artist, and if you’ve missed it… well that’s just a shame because “recruit like a marketer” is damn good advice. “Think like a marketer” is also damn good advice for L&D pros. …

5 Things You Should Know This Week

Cara Lucas Cara Lucas, Career Paths, This Week in HR

Welcome back to another great week! Get your Monday started right with these 5 must-reads: 1. Why CMOs Need To Adopt A New Marketing Ecosystem: It requires showing what is real and vulnerable about the organization so that customers can trust and respect and get into bed with the brand. 2. The Financial Consequences of Saying ‘Black,’ vs. ‘African American’: People make vastly …

Recruit like a Marketer: How To Become a Top Employer on Glassdoor

Holland Dombeck McCue Candidate Pool, Culture, Employment Branding and Culture, Good HR, Holland Dombeck, HR & Marketing, in the news, Recruiting

Glassdoor released their seventh annual Employees’ Choice Awards, which honors the Best Places to Work across the U.S. and the UK last week. The report is compiled – and rankings are issued – from an aggregation of valid and approved company reviews submitted to Glassdoor over a 12-month period; for 2015’s list, reviews were aggregated between November 13, 2013 and …

Breast Cancer Awareness Month and HR

Laurie Ruettimann Current Affairs, HR, HR & Marketing, Laurie Ruettimann, The HR Profession

Did you know that Betty Ford had a mastectomy in 1974 and was one of the first women in America to speak openly about her illness and recovery? It is hard to remember history when you are young and healthy, but it was only forty years ago that breast cancer was considered an invisible disease. Forty years, people! Most women …

Recruit Like a Marketer: Retarget Your Recruiting Budget Into Retargeting

Holland Dombeck McCue Holland Dombeck, HR & Marketing, Recruiting, Talent Strategy, Web/Tech

On a scale of zero to very limited, I fall about dead center when it comes to possessing any traditional recruiting experience.  As a result, pulling from a background in B2B marketing, coupled with taking a hat tip from my consumer marketing group, has become a common theme in my approach to helping the team I support. One of the …

How Smart HR Pros are Becoming Better Marketers – By Using Company Reputation Sites Like Glassdoor 

Kris Dunn HR, Kris Dunn, Recruiting, Webinar

Let’s face it. HR pros have a long history of being uncomfortable with sites like Glassdoor.com. After all, the only people that use Glassdoor.com and sites like it are disgruntled ex-employees that you fired, right? Wrong. It was wrong 5 years ago, and it’s horribly wrong today. Rather than view these types of sites as a threat, smart HR and Recruiting pros are learning how …

Your Employment Brand is Making Me Feel Bad.

Holland Dombeck McCue Change, Employment Branding and Culture, Holland Dombeck

I spend my Saturday mornings coaching for Girls on the Run (GOTR), a transformational youth development program, teaching life skills through dynamic, interactive lessons and running games. The ultimate goal of the GOTR program is to unleash confidence through accomplishment. (A mission I feel any career agent  can get on board with.) This week’s theme was “Positive Self-Talk, And Why I Choose It.” But …