Below you'll find a list of all posts that have been tagged as “recruitment marketing”
From the technology we use, to how we approach candidate engagement, so much around the recruiting and hiring process has evolved and improved over the years. But one thing sure hasn’t changed and–in today’s “candidate-driven” labor market–continues to stick out like a sore thumb. I’m talking about job descriptions. Most job ads are still dry, boring, and lack any semblance …
A few weeks ago in the airport bathroom, I overheard a conference call taking place in the stall next to me. Cringe. I hate that. Are you so important that you have to pee during the call? I get if you’re at home. You really need to go, so you put yourself on mute. But remember, I said I overheard …
Remember that time someone threw an incredible party. A party people talked about for months. It was THE event that included people you knew, people you wanted to know, and that one special person you had a crush on for years. Of course you remember that party. Why? Because you weren’t invited. Later you find out you actually were invited, …
In today’s hot job market nearly all of us are trying to “build a better mousetrap so the world will beat a path to our door,” as the saying goes. We are all authoring our employment brand, and trying to one-up our competitors. And a lot of that work revolves around understanding and then documenting/describing our culture. Culture is such …
There’s something really special about an art museum. The way it demands silence and reverence. The colors. The ideas. Their allure isn’t only in the silence but the unique experience found in each and every museum around the country. Whether in Cleveland or Chicago the collections of art are so vast that in every new country or city, you can …
Today, every company is a technology company. No doubt, you’ve heard the phrase before. As innovations like artificial intelligence, machine learning, augmented and virtual reality, and blockchain infiltrate our everyday lives and the office, so grows the business need for skilled laborers to build and support these technologies. Amid the backdrop of this radical shift to tech jobs — and …
If FOT has anything in our readers, we have the following: –Readers who are generally looking for the best way to do things. –Readers who are trying to be better than the average HR/TA pro. –Readers who like to change things. That’s great, right? The answer is actually MOST OF THE TIME, IT’S GREAT. SOMETIMES IT’S NOT. This is a …
The first episode of Shark Tank aired in August of 2009 and I’ve been following it ever since – mostly in syndication and mostly wondering “why I didn’t think of that?” While I love when passionate entrepreneurs land a big deal, it pains me to watch when people have not done the homework and get chewed up and spit out …
Let’s face it – your careers site could probably use some revamping. Heck, you may not even have a careers site to begin with; just a sad ATS page for candidates to land on when they click “Careers” or “Jobs” on your corporate website. No matter where you’re at with your current careers site, if you’re thinking of giving it a facelift, …
I recently left the recruitment space for a stint back in B2B marketing and what I walked away with was a renewed look of how we should be thinking about recruitment and the way non-recruiters should view their role. The philosophy of the team I recently left was simple – if you’re not in sales, then you’re in sales support. …
