Job Descriptions Are the New Landing Page.

Guest: Rachel Bitte Candidate Pool, Influence, Innovation, job postings, Mobile, Mobile Recruiting, Rachel Bitte, Recruitment Marketing, Retention, Social Media and Talent, Social Networking, Talent Acquisition, Video 1 Comment

From the technology we use, to how we approach candidate engagement, so much around the recruiting and hiring process has evolved and improved over the years. But one thing sure hasn’t changed and–in today’s “candidate-driven” labor market–continues to stick out like a sore thumb. I’m talking about job descriptions. Most job ads are still dry, boring, and lack any semblance …

Writing For The 8 Second Attention Span: Recruitment Marketing Toilet Talk

Katrina Kibben Communication, HR & Marketing, Mobile Recruiting, Recruitment Marketing, Science, Social Media, Social Media and Talent, Social Recruiting, Talent Acquisition, Talent Strategy

A few weeks ago in the airport bathroom, I overheard a conference call taking place in the stall next to me. Cringe. I hate that. Are you so important that you have to pee during the call? I get if you’re at home. You really need to go, so you put yourself on mute. But remember, I said I overheard …

Google for Jobs Is Incredible, but Your Jobs Aren’t on It!

Dawn Burke ATS, Dawn Burke, Google for Jobs, HR, Job Boards, job postings, Recruiting, Recruitment Marketing, Talent Acquisition, Talent Strategy

Remember that time someone threw an incredible party. A party people talked about for months. It was THE event that included people you knew, people you wanted to know, and that one special person you had a crush on for years. Of course you remember that party. Why? Because you weren’t invited. Later you find out you actually were invited, …

Gandhi as Your Employment Brand Writer

Ed Baldwin Brand Ambassadors, Culture, Ed Baldwin, Employee Communications, Employment Branding and Culture, Recruitment Marketing

In today’s hot job market nearly all of us are trying to “build a better mousetrap so the world will beat a path to our door,” as the saying goes.  We are all authoring our employment brand, and trying to one-up our competitors.  And a lot of that work revolves around understanding and then documenting/describing our culture. Culture is such …

The Weeping Woman: A Candidate’s Experience

Katrina Kibben candidate experience, Communication, Culture, Employment Branding and Culture, HR, Innovation, Job Market, Recruiting, Recruitment Marketing, Social Media and Talent, Talent Acquisition

There’s something really special about an art museum. The way it demands silence and reverence. The colors. The ideas. Their allure isn’t only in the silence but the unique experience found in each and every museum around the country. Whether in Cleveland or Chicago the collections of art are so vast that in every new country or city, you can …

“New Collar” Jobs are all the Rage. How to Win the War for New Skilled Labor.

Guest: Rachel Bitte Employment Branding and Culture, HR Tech, HR Technology, Labor, Recruiting, Recruitment Marketing, Sourcing, Talent Acquisition, Tech Talent, Training and Development, War for Talent, Web/Tech

Today, every company is a technology company. No doubt, you’ve heard the phrase before. As innovations like artificial intelligence, machine learning, augmented and virtual reality, and blockchain infiltrate our everyday lives and the office, so grows the business need for skilled laborers to build and support these technologies. Amid the backdrop of this radical shift to tech jobs — and …

Fear and Loathing in HR and Talent Acquistion

Kris Dunn ATS, candidate experience, Communication, Employment Branding and Culture, HR, HR & Marketing, Leadership, Recruiting, Recruitment Marketing, Social Media and Talent, Talent Acquisition, Talent Strategy

If FOT has anything in our readers, we have the following: –Readers who are generally looking for the best way to do things. –Readers who are trying to be better than the average HR/TA pro. –Readers who like to change things. That’s great, right?  The answer is actually MOST OF THE TIME, IT’S GREAT. SOMETIMES IT’S NOT. This is a …

Burn All The QR Codes Down And Follow MarTech To Stay Ahead Of The Recruitment Marketing Curve

Holland Dombeck McCue Holland Dombeck, Recruitment Marketing

The first episode of Shark Tank aired in August of 2009 and I’ve been following it ever since – mostly in syndication and mostly wondering “why I didn’t think of that?” While I love when passionate entrepreneurs land a big deal, it pains me to watch when people have not done the homework and get chewed up and spit out …

Building A New Careers Site? Here Are The First Steps You Need To Take

Kate Weimer Employment Branding and Culture, Kate Weimer

Let’s face it – your careers site could probably use some revamping. Heck, you may not even have a careers site to begin with; just a sad ATS page for candidates to land on when they click “Careers” or “Jobs” on your corporate website. No matter where you’re at with your current careers site, if you’re thinking of giving it a facelift, …

Word Of The Day: Recruitment Enablement

Holland Dombeck McCue Holland Dombeck, Recruiting

I recently left the recruitment space for a stint back in B2B marketing and what I walked away with was a renewed look of how we should be thinking about recruitment and the way non-recruiters should view their role. The philosophy of the team I recently left was simple – if you’re not in sales, then you’re in sales support. …